Jul 12, 2011
Johnny Rockets hires Hammond Communications Group
Johnny Rockets hires Hammond Communications Group to integrate a digital signage system in their forthcoming new, sports-themed restaurant and bar at The Banks riverfront development in downtown Cincinnati. The restaurant is strategically located between the Cincinnati Bengals Paul Brown Stadium and Cincinnati Reds Great American Ball Park.
Hammond’s solution, aptly dubbed, JRTV, will be available on any TV within the restaurant and will play custom Johnny Rockets content, including promotions & specials. Digital signage at the point of purchase is quickly becoming the communication tool of choice for increasing sale revenues.
Hammond, a Value Added Reseller and Certified Partner of Scala, will utilize the Scala5 digital signage software platform for content management, scheduling, reporting and health monitoring. Besides procuring the hardware and software, Hammond’s services include system design, project management, equipment setup and configuration, Playlist scripting & programming, content creation and content management and installation support. Hammond’s proven deployment process allows relative content be displayed to the restaurant patrons on day-one of operation. Hammond will also be proving Johnny Rocket ongoing Technical Support and Content Support.